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Hey, it's John.

Feb 25, 2026

I have a gift for you. I know it's been a while since you've heard from me. If ever.

You might remember me from VidIQ where I gave YouTube advice and did Thumbnail Livestreams.

Maybe you know me from my viral shorts.

You might even remember me from my first channel

Wherever you came from, at some point, you signed up for my email list. But I never actually sent anything.. Well there’s a good reason for that!

But first, as a thank you for your patience, I want to give you something.

Last year, I spent 6 months writing and publishing this book packed with insights and pro-tips to help creators stand out.

Claim Your Free Copy of the Book

Alright, the reason I went quiet: I wasn’t sold on what this newsletter should be.

  • Creator Momentum was about helping creators overcome what holds them back.

  • Storyteller.School focused on not just stories, but story-driven content.

  • John.Studio was the behind-the-scenes lab where I shared my methods.

I tried each direction. Learned what worked. Cut what didn’t. Now it’s all merged into one thing that actually matters.

Creator Rant: Weekly insights to help creators cut through the SLOP.

Why you're here (and why I'm glad you are):

  1. I see things before the gurus do. Trends. Exploits. Hidden wins. You’ll hear about it first before it ever shows up in anyone’s YouTube thumbnail. Just make sure to drag this email into your Primary inbox, otherwise the sauce gets lost in Promotions.

  2. The content world is a dumpster fire. Thieves. Clip farmers. Don't even get me started on Ai.. I’m motivated as hell to fight back, and the only way to do that is by helping creators like YOU cut through the slop.

If that fires you up, you’re in the right place.
If it doesn’t? No hard feelings. Seriously. I’ll drop an unsubscribe link right at the bottom. 

But if you are sticking around, hit reply and tell me what kind of creator you are. I read every single one and try to reply when I can.

- John Scott

P.S. If you’re just starting out, here’s the one warning I’ll give you: don’t fall for AI guru garbage. Learn real skills that pay the bills. That’s why I built viral.school

 

How I escaped shorts jail (and went viral)
Like you, I hated seeing that damn flatline. When I first started making shorts, my videos would get a few hundred views and then.. nothing. Ahh the dreaded "Shorts Jail." As I got better, I evenetually found out that there isn't just one jail, there are three. Each one needing a specific key (strategy) to escape. And if you don’t know which jail you’re in, you’re just wasting uploads. So that'...

Creator Rant Newsletter

Weekly updates and insights to help creators cut through the slop.
© 2026 JOHN SCOTT LLC. ALL RIGHTS RESERVED.

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